tips and tricks

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UX tips that’ll keep customers happy this holiday season

UX tips that’ll keep customers happy this holiday season

The holidays are here, which means many online retailers are stepping up their game and competing intensely for traffic on their websites....

Erin Gilliam Haije

Erin Gilliam Haije 23/09/2022

Product-led growth tips from an expert product marketer

Product-led growth tips from an expert product marketer

Product marketing is essentially the process of bringing a product to market, promoting it and selling it to a customer. It involves...

Penny Warnock 27/07/2022

Mopinion: What you (probably) didn’t know

Mopinion: What you (probably) didn’t know

Recently, in a discussion with our customer success team, I was surprised to learn something new about the capabilities of the Mopinion...

Penny Warnock 30/06/2022

Want to increase your survey response rate? Try this…

Want to increase your survey response rate? Try this…

Does your organisation struggle with bringing in enough feedback data? Not sure why your survey response rates are so low? It can be a...

Erin Gilliam Haije

Erin Gilliam Haije 29/03/2022

10 Best Practices for an Effective User Feedback Strategy

10 Best Practices for an Effective User Feedback Strategy

Over the last few years, user feedback has swept the market, climbing to the top of nearly every digital marketer’s agenda. However, as...

Erin Gilliam Haije

Erin Gilliam Haije 03/03/2022

Last-Minute Black Friday Checklist for Ecommerce

Last-Minute Black Friday Checklist for Ecommerce

Black Friday and Cyber Monday, which were once exclusively American traditions, have become well-established events for shoppers worldwide....

Penny Warnock 19/11/2021

CRO Best Practices from 7 Conversion Experts

CRO Best Practices from 7 Conversion Experts

Does conversion rate optimisation (CRO) intimidate you at all? Well, then it might be comforting to know that you’re not alone. Plenty of...

Penny Warnock 04/08/2021

Soft Data vs Hard Data for Conversion Rate Optimisation

Soft Data vs Hard Data for Conversion Rate Optimisation

When it comes to conversion rate optimisation, the process could accurately be compared to a balancing act. Today, there are an abundance...

Penny Warnock 29/07/2021

How user feedback can boost your growth marketing strategy

How user feedback can boost your growth marketing strategy

Digital marketers are no longer confining themselves to the top-of-funnel metrics and customer acquisition rates. In fact, nowadays it’s...

Erin Gilliam Haije

Erin Gilliam Haije 16/07/2021

Increase Conversions with These 7 Ecommerce CRO Tips

Increase Conversions with These 7 Ecommerce CRO Tips

Running a webshop can be one hell of a ride. From cart abandonments over basic usability issues and low conversion rates – if you...

Anna von Flüe 14/07/2021

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