Guest Writer

Posts by Guest Writer

How to Balance Product Vision With User Feedback

How to Balance Product Vision With User Feedback

You and your team are building a product with a vision. You have a problem that needs solving, and the combination of your features and...

Guest Author 21/10/2020

7 Techniques for Driving More Traffic to Your E-Commerce Website

7 Techniques for Driving More Traffic to Your E-Commerce Website

If you hope to increase profits and grow your e-commerce business, the first thing you’ll need to do is attract more visitors to your...

Guest Author 29/01/2020

How Can AI-Based Automation Tools Improve Customer Experience?

How Can AI-Based Automation Tools Improve Customer Experience?

Thanks to different technological advancements, customers interact and engage with brands in numerous ways and on various channels. As a...

Guest Author 23/12/2019

A Guide to Psychology Principles in UX Design

A Guide to Psychology Principles in UX Design

Have you ever wondered why your users don’t interact with your product the way you were expecting them to? It might be because you may...

Guest Author 02/07/2019

Why The Customer Experience Should Be Your Main Focus This Year

Why The Customer Experience Should Be Your Main Focus This Year

If you’ve ever worked in the service industry I’m sure the chant “the customer is always right” still rings in your head. Customer...

Guest Author 04/06/2019

User Feedback Lessons Learned from Digital Agency, Caveni

User Feedback Lessons Learned from Digital Agency, Caveni

User feedback software has been our preferred method for collecting customer feedback to bring our A/B testing to the next level. A/B...

Guest Author 26/04/2019

360 Degree Customer Journey: What You Need To Know

360 Degree Customer Journey: What You Need To Know

A 360-degree customer journey is a set of ideas and methods meant to take you from vague promises of being “customer-centric”...

Guest Author 09/11/2018

4 Steps to a Successful Customer Obsessed Marketing Strategy

4 Steps to a Successful Customer Obsessed Marketing Strategy

Customers are the most important cog in your business. Without them, you don’t have a business. But, despite all the tools we have today...

Guest Author 18/10/2018

How to Increase CX Through Testing and Personalisation

How to Increase CX Through Testing and Personalisation

I like to think that we follow the golden rule: market to others as you would like to be marketed to. This really boils down to putting...

Guest Author 28/06/2018

Creating A Perfect User Journey In Your mCommerce App

Creating A Perfect User Journey In Your mCommerce App

As the world moves from desktop to mobile, apps are becoming our new shopping malls. Just as we walk into a mall or a store, look around...

Guest Author 02/05/2018