cx professionals Archives - Mopinion https://mopinion.com/tag/cx-professionals/ Customer Feedback Intelligence For Digital Enterprises Wed, 29 Nov 2023 09:09:18 +0000 en-US hourly 1 https://wordpress.org/?v=6.0.2 What are the best customer experience metrics and KPIs? https://mopinion.com/customer-experience-metrics/ https://mopinion.com/customer-experience-metrics/#respond Tue, 06 Jun 2023 11:42:53 +0000 https://mopinion.com/?p=85342 ‘You can’t manage what you don’t measure’ is the quote our fellow Head of Marketing Quirijn lives by, and actually, so should you. Customer experience metrics (or KPIs) are measurements used to evaluate the satisfaction and overall experience of customers with a business or product. These metrics provide insights into the performance of a business […]

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]]> https://mopinion.com/customer-experience-metrics/feed/ 0 The State of Customer Experience in 2022 https://mopinion.com/state-of-customer-experience-2022/ https://mopinion.com/state-of-customer-experience-2022/#respond Wed, 16 Nov 2022 07:00:38 +0000 https://mopinion.com/?p=80839 The year 2022 has been an interesting one in terms of developments in the Customer Experience space. While the COVID crisis has slowly faded into the background, other challenges have arisen such as the inflation rates and a recent dip in buyer trust. But it’s nothing the market can’t handle. It only means that companies […]

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]]> https://mopinion.com/state-of-customer-experience-2022/feed/ 0 Why you need CX for your EX https://mopinion.com/why-you-need-cx-for-your-ex/ https://mopinion.com/why-you-need-cx-for-your-ex/#respond Mon, 13 Sep 2021 07:33:49 +0000 https://mopinion.com/?p=46255 Mopinon has just released another new episode on its growingly popular podcast series, 360 Digital. So what’s the hot topic this month? For our 7th episode, we’re switching things up (again) to focus on another field of digital: the employee experience (EX). This emerging business function has become increasingly popular in recent years, as businesses […]

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]]> https://mopinion.com/why-you-need-cx-for-your-ex/feed/ 0 How SaaS companies can improve their Customer Experience (CX) https://mopinion.com/saas-customer-experience-cx/ https://mopinion.com/saas-customer-experience-cx/#respond Tue, 17 Nov 2020 07:00:27 +0000 https://mopinion.com/?p=38380 Some of the best SaaS companies have achieved long-term success because of their obsession with the customer experience (CX). I mean, think of Amazon (US) and Uber. These companies are practically pioneers in the field of CX and look where’s it gotten them. However, designing and delivering a great experience in the software industry can […]

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]]> https://mopinion.com/saas-customer-experience-cx/feed/ 0 How Can AI-Based Automation Tools Improve Customer Experience? https://mopinion.com/how-can-ai-based-automation-tools-improve-customer-experience/ https://mopinion.com/how-can-ai-based-automation-tools-improve-customer-experience/#respond Mon, 23 Dec 2019 07:18:39 +0000 https://mopinion.com/?p=28891 Thanks to different technological advancements, customers interact and engage with brands in numerous ways and on various channels. As a result, their expectations have skyrocketed, meaning that they demand seamless experiences. 80% of companies consider customer experience to be one of their most powerful competitive differentiators. In order to keep pace and be a disruptor […]

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]]> https://mopinion.com/how-can-ai-based-automation-tools-improve-customer-experience/feed/ 0 What is the Customer Experience Gap? https://mopinion.com/what-is-the-customer-experience-gap/ https://mopinion.com/what-is-the-customer-experience-gap/#respond Thu, 01 Aug 2019 11:43:26 +0000 https://mopinion.com/?p=24177 We hear companies throwing around common phrases like, ‘Customer centricity is at the heart of our organisation’ and ‘We’re very much in tune with the needs of our customers’. Not surprisingly, seeing as how according to a study carried out by Bain and company, 80% of organisations they surveyed believed that they were providing a […]

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]]> https://mopinion.com/what-is-the-customer-experience-gap/feed/ 0 Why The Customer Experience Should Be Your Main Focus This Year https://mopinion.com/why-the-customer-experience-should-be-your-main-focus-this-year/ https://mopinion.com/why-the-customer-experience-should-be-your-main-focus-this-year/#respond Tue, 04 Jun 2019 07:46:01 +0000 https://mopinion.com/?p=22306 If you’ve ever worked in the service industry I’m sure the chant “the customer is always right” still rings in your head. Customer service and the customer journey are not new concepts. However, the medium that customer service is carried out through today is new. With the eruption and growth of the internet over the […]

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]]> https://mopinion.com/why-the-customer-experience-should-be-your-main-focus-this-year/feed/ 0 How improving customer experience can benefit SEO https://mopinion.com/how-improving-customer-experience-can-benefit-seo/ https://mopinion.com/how-improving-customer-experience-can-benefit-seo/#respond Wed, 08 Nov 2017 07:09:15 +0000 https://mopinion.com/?p=12033 Is customer experience an important search engine ranking factor? There are a number of different factors that go into how a website will rank on Google. For example, one is the number of links pointing at your site, and another is the makeup of the keywords that you choose to put on your page. But […]

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]]> https://mopinion.com/how-improving-customer-experience-can-benefit-seo/feed/ 0 Be a Better Leader By Improving The Customer Experience https://mopinion.com/be-a-better-leader-by-improving-the-customer-experience/ https://mopinion.com/be-a-better-leader-by-improving-the-customer-experience/#respond Thu, 20 Apr 2017 08:30:51 +0000 https://mopinion.com/?p=9441 The way businesses approach customer experience (CX) is shifting, along with driving a fundamental change in company culture. Leaders who are invested in improving customer experience have discovered that if they first focus on shaping company culture from the inside, everyone from the customers to the stakeholders benefit. Top Down Shift The most successful brands […]

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]]> https://mopinion.com/be-a-better-leader-by-improving-the-customer-experience/feed/ 0 Avoiding the 4 Pitfalls of CX Management Strategy https://mopinion.com/avoiding-the-4-pitfalls-of-cx-management-strategy/ Wed, 14 May 2014 11:45:27 +0000 http://mopinionlabs.co.uk/?p=2805 On an almost daily basis I speak to companies about their thoughts and strategies on providing the best possible customer experience and it’s fair to say that the vast majority view it as a high priority on their business planning agenda. However, in the real world the challenge is often converting great ideas into a […]

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