ecommerce & retail Archives - Mopinion https://mopinion.com/tag/ecommerce-and-retail/ Customer Feedback Intelligence For Digital Enterprises Wed, 29 Nov 2023 09:46:14 +0000 en-US hourly 1 https://wordpress.org/?v=6.0.2 Measure the Phygital Experience with customer feedback https://mopinion.com/measure-the-phygital-experience-with-customer-feedback/ https://mopinion.com/measure-the-phygital-experience-with-customer-feedback/#respond Tue, 09 May 2023 09:16:47 +0000 https://mopinion.com/?p=84442 Let’s get phygital, phygital… Many retailers nowadays operate both offline and online. In addition to physical stores, they opened online webshops due to technological and societal changes over the years, especially in the last 3 years (let’s not mention the C-word again). But the time of going shopping and visiting physical stores isn’t over. Many […]

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Benchmark reveals that 80% of ecommerce organisations have an active digital CX policy, but just how successful are they? https://mopinion.com/ecommerce-digital-cx/ https://mopinion.com/ecommerce-digital-cx/#respond Wed, 08 Feb 2023 07:28:29 +0000 https://mopinion.com/?p=83202 According to Mopinion’s recently published Digital Customer Experience Benchmark report, the ecommerce industry is performing quite well in terms of overall Digital CX management efforts. Coming in second, only to the software industry. In fact, the ecommerce industry has measured itself as particularly strong in measuring digital CX with nearly 67% stating that they always […]

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Best practices to improve the ecommerce customer experience with feedback https://mopinion.com/best-practices-ecommerce-customer-experience/ https://mopinion.com/best-practices-ecommerce-customer-experience/#respond Wed, 01 Feb 2023 14:56:29 +0000 https://mopinion.com/?p=82827 Many retailers have embraced ecommerce and sell their products both online and offline. And they want to offer an excellent customer experience in their webshop to match the experience in the physical store. One way to do so is by asking customers for feedback, to learn more about their expectations and needs. Retailers have started […]

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5 great resources to get your webshop ready for the holiday season https://mopinion.com/resources-for-your-webshop-this-holiday-season/ https://mopinion.com/resources-for-your-webshop-this-holiday-season/#respond Tue, 01 Nov 2022 07:19:18 +0000 https://mopinion.com/?p=80408 As the holiday season nears, ensuring your webshop is ready for the busy season is top of mind. And with traffic and sales sure to skyrocket in the next few months (starting with Black Friday), you’ll want to be sure your webshop is in tip top shape. But what are the first steps in doing […]

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State of Feedback: The US Ecommerce Market https://mopinion.com/state-of-feedback-us-ecommerce-market/ https://mopinion.com/state-of-feedback-us-ecommerce-market/#respond Tue, 18 Jan 2022 08:30:40 +0000 https://mopinion.com/?p=48251 Fun fact. American consumers will pay 17% more to purchase from a company with a reputation of delivering a great customer experience. In fact, this trend has made quite an impact on US ecommerce companies in recent years as it has led organisations to adopt feedback strategies in hopes of achieving this status. With feedback […]

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8 Marketing Automation Tools for Ecommerce https://mopinion.com/8-marketing-automation-tools-for-ecommerce/ https://mopinion.com/8-marketing-automation-tools-for-ecommerce/#respond Mon, 29 Nov 2021 15:25:26 +0000 https://mopinion.com/?p=47447 It’s safe to say that marketers today have a totally different job than the marketers of ten or, even, five years ago. Like many other disciplines these days, marketing is constantly changing and evolving, and, due to new technologies, the jobs of marketers are finally getting easier to manage. Now, thanks to marketing automation software, […]

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Last-Minute Black Friday Checklist for Ecommerce https://mopinion.com/last-minute-black-friday-checklist-for-ecommerce/ https://mopinion.com/last-minute-black-friday-checklist-for-ecommerce/#respond Fri, 19 Nov 2021 10:43:48 +0000 https://mopinion.com/?p=47492 Black Friday and Cyber Monday, which were once exclusively American traditions, have become well-established events for shoppers worldwide. Originally coined in the early 1960s, ‘Black Friday’ described the chaos that resulted when large crowds of tourists came into the city to begin their holiday shopping. Today, things aren’t that different, though, now people can avoid […]

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State of Feedback: UK e-commerce market https://mopinion.com/state-of-feedback-uk-e-commerce-market/ https://mopinion.com/state-of-feedback-uk-e-commerce-market/#respond Mon, 04 Oct 2021 12:09:16 +0000 https://mopinion.com/?p=46525 As feedback fanatics, it’s no surprise that we’re always curious to know about how different businesses are collecting feedback. In this article, we investigated some top-grossing e-commerce giants in the UK, with the hopes of understanding the current state of feedback in the marketplace, as well as what the future holds for the UK e-commerce […]

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How Calvin Klein makes data-driven decisions with Mopinion https://mopinion.com/how-calvin-klein-makes-data-driven-decisions-with-mopinion/ https://mopinion.com/how-calvin-klein-makes-data-driven-decisions-with-mopinion/#respond Thu, 20 May 2021 07:31:45 +0000 https://mopinion.com/?p=43964 Calvin Klein is one of the most recognised fashion houses of today. Famous for their iconic underwear, Calvin Klein offers clothing, footwear, jewellery as well as fragrances. From a digital perspective, Calvin Klein places a lot of value on data-driven decision making. They do this by not only monitoring quantitative behavioural data, but also by […]

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SportScheck conquers the sports industry in the DACH region with Mopinion https://mopinion.com/sportscheck-conquers-sports-industry-with-mopinion/ https://mopinion.com/sportscheck-conquers-sports-industry-with-mopinion/#respond Tue, 20 Apr 2021 08:00:16 +0000 https://mopinion.com/?p=43160 With 34 branches in Germany and an online shop with over 35,000 articles from 500+ brands available in Germany, Austria and Switzerland, SportScheck is one of the largest sports retailers in the DACH region. The organisation has recently set out to become the meeting place for all things sport-related. In this customer story we will […]

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